Marketing in a vacuum is one of the surest signs of failure for your law firm. In order to compete in your legal market, you need to know what your competitors are doing. I don’t say this in the sense that you need to know what they’re doing so that you can copy it, but […]
In a previous post I talked about 5 business errors you can make in your practice that can cripple its success and how you can avoid them. Most businesses fail, and you don’t want yours to be one of them! You want it to grow and thrive! So to help you out even more, I […]
Running any business, not just a law practice, is fraught with risk. Most businesses fail, while many others struggle. This is in good part because most business owners and professionals fail to do advanced planning. They rarely if ever set goals, and they almost never design systems aligned with their purpose, values, and mission that […]
Running a law practice isn’t easy, especially when you’re a solo. Success or failure all runs with you, and this can wear away at you if you let it. The good times are great (you get to keep the extra profits), but the bad times are still just yours to deal with. Quite a heavy […]
I have found that one of the most effective ways to stay in touch with clients, former clients, and potential clients, as well as nurture them, is my eNewsletter. I send it out twice a month, and it has been getting great open rates! If you don’t have an eNewsletter, I would strongly advise you […]
Many attorneys open their practices as true solos – it’s just them, no staff. They may draw upon virtual assistance (paralegals, receptionists) on an on-demand, as needed, basis, but that’s pretty much it. However, there are a couple of transition points that they will encounter along the way that must be navigated successfully in order […]
Is your law firm a business or a job? It’s an important distinction, but do you know the difference? If not, you need to. A business is a firm you (or your estate) can sell when you retire (or get hit by a bus). It doesn’t require your presence, at least on a regular basis. […]
One of the biggest challenges to having a truly virtual, paperless law practice is what to do with all the paper? You can’t ignore it; your practice is going to generate some of it (although arguably less), and it’s certainly going to receive it. So what do you do with the paper? Scan and shred. […]
One of the worst jobs you have as a business owner is firing an employee. It’s never fun, and you are throwing someone into economic peril by terminating their income, but it must be done if your business is to succeed. There is also the disruption to your business and hidden cost of turnover whenever […]
If the pandemic has taught us nothing else, it’s that shit happens. Everything can be going great, and then you get blindsided by the unexpected, and your practice is in jeopardy. In order to survive, you have to be nimble. You have to, in the latest business cliche, pivot. You have to see it coming […]