Let’s face it. We as lawyers tend to pounce when the new lead comes in. We go right to the sale and try to get them to retain us as soon as possible. Although some of your leads may be ready to hire a lawyer, many of them just aren’t there yet. They aren’t ready […]
In the competitive world of law, small firm lawyers face a unique challenge: converting leads into paying clients efficiently and effectively. When potential clients reach out to your firm, their first impression can make all the difference. If their initial interaction is frustrating or unproductive, it can cost you valuable opportunities. That’s where a dedicated […]
In today’s digital age, an attorney’s online presence can be a game-changer, and in fact necessary to compete in today’s legal market. These days, one must have a well-crafted content-rich website with contact forms on every page, a Contact Relationship Management (CRM) system, and an email marketing campaign, to establish meaningful connections with potential clients […]
As a seasoned attorney with over two decades of experience as a solo practitioner, I understand the daily challenges that solo and small firm lawyers face. We’re often expected to wear multiple hats, juggle various responsibilities, and work around the clock to meet our clients’ needs. Let’s be honest; solo and small firm lawyers work […]
You’ve heard the old maxim: hire slowly and fire quickly. Yet, despite this so many lawyers and other business owners make bad hiring decisions that lead to problems in their business down the road. In fact, studies have shown that 80% of turnover is the result of bad hiring decisions. But how do you make […]
In today’s digital age, marketing for solo or small firm attorneys has evolved significantly. While online strategies such as social media and search engine optimization are crucial, there’s one traditional tool that continues to stand the test of time – newsletters. Whether delivered in print or electronically, newsletters play a pivotal role in building and […]
Let’s face it: There’s a lot of competition out there when it comes to solo and small firm law practice’s getting new clients. Putting yourself out there as a “personal injury attorney” or “family law attorney” does little to set you apart in the marketplace. But how do you get yourself to stand out as […]
In your busy law practice, on any given day, you often have several things going at once. You try to focus on the file in front of you, but then the phone rings or a staff member comes to you with a problem or question. By the time you deal with that interruption, you spend […]
I’ve got some bad news: your clients are lying to you! Whether you like it, or not, when you ask your client questions, they aren’t always telling you the truth. In answering, they may be: Telling you what they think you want to hear Telling you what they think you need to know Telling you […]
One of the main reasons we feel overwhelmed in our practices is that we try to do too much in a single day. We go from workday to workday trying to do as much as possible, often pushing ourselves way past 5pm, in order to keep abreast of everything. But that’s not the right way […]